The concept was conceived in 2002 after illness and loss of family and friends. The idea has been evolving in the minds of its founders since that time. Finding consumable confectionary products that link with the symbols used by Non-Profit Organizations is a key in our business strategy. The consumable nature of our products allows us to provide year-round support for the causes we serve.
In 2006 we launched our first product in the Breast Cancer market. Our "Pink Ribbon Candy" reflects the pink ribbon symbol used by breast cancer organizations and combines it with ribbon candy commonly sold as a seasonal holiday product. We have partnered with organizations that support this cause and we continue to evaluate new partners who share our commitment. We update each product page to include partner links and funds raised for donation.